Three books for restaurant operators
The Restaurant Profit Books
Worked examples, tables and fill-in worksheets. US$15 each, or all three for US$29.
Add the 10-lesson Academy and the toolkit: everything for US$49.
Book 1 · 42 pages
The Profitable Menu
Cost, price and engineer a menu that earns on every plate.
Recipe costing with real yields, three pricing methods, a full menu engineering worked example and a 30-day menu profit plan.
- Costing Foundations: AP, EP and Yield
- Recipe Cards and Portion Control
- Food Cost % vs Contribution Margin
- Pricing Methods That Work Together
- Raising Prices and Testing Changes
- Menu Engineering: The Analysis
- Acting on Each Quadrant
- Menu Design, Descriptions and Size
- Keeping the Menu Current: Seasons and the 30-Day Plan
Book 2 · 37 pages
Prime Cost
Control food and labor without hurting the guest experience.
Purchasing, receiving, inventory, waste and labor scheduling, brought together in a weekly prime cost review and a 60-day plan.
- Prime Cost: The Number to Watch Every Week
- Reading Food Cost: Period, Theoretical, and Variance
- Purchasing: Specs, Prices, Pars, and Receiving
- Inventory: Count Discipline, FIFO, and Storage
- Waste: Measure It, Then Prevent It
- Shrink and Theft: Controls Without Paranoia
- Labor: Forecast, Schedule, and Measure
- Beverage Cost Basics
- The Weekly Review and the 60-Day Plan
Book 3 · 53 pages
The Owner’s Numbers
Cash flow, delivery, break-even and the weekly rhythm of a profitable restaurant.
Read your P&L, forecast 13 weeks of cash, price delivery, test discounts and run a 30-minute weekly owner review.
- Reading Your P&L Line by Line
- Profit Is Not Cash
- Fixed, Variable and Break-Even
- Delivery and Third-Party Economics
- Promotions, Discounts and Marketing Payback
- Seats, Hours and the Average Check
- The KPI Dashboard
- The 30-Minute Weekly Owner Review
- The 90-Day Profit Plan
Questions, answered.
Is this a subscription?
No. Every product here is a single payment. You keep access to your library and your downloads.
How do I access what I bought?
After Stripe confirms payment you land in your private library. Bookmark it. We also email you a private link, and you can request a new one any time from My library.
What format are the lessons and books?
Lessons are narrated video (about 7 minutes each, with captions) that you stream from your library. Books are PDF files. The toolkit is an Excel workbook, offline HTML calculators and CSV templates in one ZIP.
I already bought the US$20 toolkit. Can I upgrade?
Yes. Your toolkit payment is credited: open your toolkit download page and choose the upgrade, and you pay only the difference to the complete bundle.
Does it work in my country and currency?
The examples use US dollars, but every method works in any currency as long as you use the same one for each calculation.
Will this guarantee more profit?
No one can promise that honestly. The library gives you methods, worksheets and a weekly rhythm. The results come from applying them to your own numbers.